BroBible put out a piece on NIL, focusing on Texas A&M, who has the #1 recruiting class. Lane Kiffin went Steve Spurrier on that ass. This is a snippet with the most morer important parts.
Here is how it reportedly plays out in College Station (and across the country):
A recruit is targeted for a specific recruiting class.
A “point donor” then heads the recruiting effort.
The “point donor” gathers other donors around him.
Those donors create an LLC.
The LLC sponsors the targeted recruit and pays out deals for NIL if/when he enrolls.
That recruit, upon arrival on campus, receives money from the LLC.
In turn, the recruit promotes the LLC and its “cause,” whether that be a charity or a business.
Texas A&M currently holds the No. 1 recruiting class for 2022 and sits fifth for 2023. To get to that point, the boosters reportedly spent an unfathomable amount of money on NIL deals for their recruits. The numbers that have been thrown out there are absolutely insane.
That money was there because there are so many Aggie boosters with so much money. In turn, schools like Ole Miss, which has less than one third of the enrollment of A&M, are at a disadvantage. They do not have that same money to pay out amongst recruits.
Rebels head football coach Lane Kiffin addressed that notion on Tuesday. He spoke about NIL and even joked about the small fortune that the Aggies are spending on their recruiting classes.
"We don't have the funding resources as some schools with NIL deals. It's like dealing with a salary cap."
"I joked I didn't know if Texas A&M incurred a luxury tax with how much they paid for their signing class."
Kiffin is absolutely right in what he is saying. The game has changed and money talks. It always has and it always will, but with the new rules on NIL, it is a much bigger, completely different beast.